Ep 124: Out of the Alcohol Matrix with Dustin Dunbar

 

In the movie, The Matrix, there is a scene where the character realizes he is caught in an illusion. My guest on the podcast this week is Dustin Dunbar, who had his own matrix moment when he had an awakening dream that showed him the damage that alcohol was creating in his own life.

Dustin Dunbar grew up poor in Midwest America with an abusive, alcohol-addicted father and grandfather, and vowed to never be like them. And yet, like many of us, he found himself using alcohol to fit in, to hang with the guys and to make the deals on the golf course. When Dustin became alcohol-free four years ago, he knew he wanted to help other men overcome the lies that alcohol told him. 

To follow his passion for helping others out of the matrix, Dustin founded a non-profit, We Are AFR, and wrote a book, “You’re Doing Great!, and other Lies Alcohol Told Me”. His next project is one that I think many of us will be excited about – banning alcohol advertising.

Here are some of the highlights from our conversation:

  • Why Dustin doesn’t use the word ‘sober’
  • How he talks to his children about alcohol
  • Dustin calls out George Clooney; Teri calls out Snoop Dog.
  • The book that changed his life

More about Dustin:

Devouring psychology books and researching addiction in his twenties, Dunbar earned a doctorate in psychology and believed at that time that he had broken his family’s chains.

In 2009, Dunbar was handpicked by Ryan Seacrest for LA Shrink and Endemol Productions’ Dallas Life Coach, where Dunbar was the “Shrink” and “Life Coach” on those pilots. After drinking moderately, responsibly, and socially for twenty years, he too became addicted to alcohol.

He overcame his addiction at the age of forty-eight and has since been helping others overcome theirs. Dunbar is a coach at WeAretheAFR.org, a non-profit online community helping others with alcohol addiction and raising consciousness. Dunbar’s true passions are spending time with his two young daughters, writing, and sports. He currently lives in San Diego, California.

Connect with Dustin HERE

Find out more about our next book study: Build The Life You Want: the Art and Science of Getting Happier. This 8 week deep dive into happierness (yes, you read that right) includes:

  • Happiness is a direction, not a destination
  • What does ‘happy’ mean to you?
  • Are you a Cheerleader, a Poet, a Mad Scientist or a Judge?
  • Why being a terrible friend leads to more happiness

All this is done in a small group with weekly meet ups and in a private off FB group!

Intrigued? Find out more HERE

To hear more inspirational stories like these, hit subscribe so you never miss out!

Latest Episodes

Starting Over on Your Alcohol-free Journey

Starting Over on Your Alcohol-free Journey

  Getting a 'fresh start' or 'a new lease on life' might seem the perfect way to begin your alcohol-free journey. But, what if we have some time away from alcohol, and then we go back to drinking, first just the occasional glass of wine, or beer on a hot summer's day....

Straight Talk: Surgeon General’s Alcohol Warning

Straight Talk: Surgeon General’s Alcohol Warning

Straight Talk About Alcohol Warning Labels I woke up to the NY Times headline on Friday, January 3, 2025: Breaking news: Surgeon general calls for cancer warnings on alcohol. This headline generated a lot of messages and conversations with my family, clients and...

A Word to Live By for 2025

A Word to Live By for 2025

Happy 2025!  I love the energy of intention that comes with a new year. I no longer set resolutions, but I believe it is important to explore where we have been and what is ahead. I have been enjoying hearing from other thought leaders and some of my mentors about how...

My Christmas Wish

My Christmas Wish

My Christmas Wish for You Merry Christmas! This message will land in your inbox on Christmas Day (if you are in the Northern Hemisphere) and I wanted to take a moment and share my Christmas wish with all of you. My life changed profoundly in 2015 when I decided I...

The ‘Awakened’ Path with Billy Wynne

The ‘Awakened’ Path with Billy Wynne

Zen, Coffee and Alcohol-free living I recently sat down with Billy Wynne, co-founder of Awake, one of the first sober bars in the U.S, author of the upcoming book, The Empty Path, and husband of my friend and fellow TNMI coach, Christy Wynne. Billy shares his personal...

The Compassionate Side of Addiction

The Compassionate Side of Addiction

Compassion and Self-Compassion is critical for your AF journey. One of the most important steps in our AF journey is learning how to move through life with more compassion and self-compassion. This one key shift can help us to broaden our perspective, let go of...

Alcohol Free Clarity with Kyle Smith

Alcohol Free Clarity with Kyle Smith

Language + Breath + Movement = Clarity I love words - I believe they hold great power, and I can be chatty, perhaps using too many words when fewer would be better. I also have come to respect the role that story plays in our lives, both the stories we tell ourselves...

Why Me? How We Become Addicted to Alcohol

Why Me? How We Become Addicted to Alcohol

Many of us struggle with the shame we feel about becoming addicted to alcohol. We can intellectually understand that alcohol is addictive, but we often feel that we should 'know better' or "it could never happen to me". Because this belief is so common, it can keep us...

Hooked on (alcohol-free) Travel

Hooked on (alcohol-free) Travel

Imagine traveling to a local or exotic destination as part of re-discovering yourself after alcohol? Do you recall what you loved to do when drinking was not part of the 'all-inclusive' package?  My guest on Episode 165 of the podcast is Darci Murray, who believes...

Looking for more?

Let’s connect on Social Media!