One of the common justifications that I hear for drinking alcohol has to do with the desire to ‘turn my brain off’, or to simply relax. And, with over 40 million Americans with anxiety disorder and 32% of the population experiencing increased anxiety symptoms, it’s no wonder alcohol shows up as the answer.
But what if there was another choice? To Be Honest Bev. Co has developed a product that enhances your mood, gives a feeling of relaxation and calm – all without a drop of alcohol.
The secret? A spirit-like adult beverage infused with hemp. Focus is the signature product by To Be Honest Bev. Co. and fills the gap between form and function.
I sat down with co-founder Michelle Houston to talk about the evolution within the non-alcoholic beverage space. She shared that now we can ask for more than sugary, watered down versions of kiddie drinks or even mocktails. We now have drinks that provide more. Focus is specifically designed to provide support to individuals who want to feel calm and relaxed. CBD has been shown to elevate mood and decrease anxiety.
Here are some highlights from our conversation:
- Her story about drinking less and creating Focus
- The mental health component
- Why hemp infused? What to expect
- The struggles, including educating consumers about CBD products
- The best parts, including the warmth and generosity of the NA community
- Customer wins
- How they came up with the name
Here’s how to connect with Michelle and find out more about TBH Bev Co. and Focus:
Website: https://www.tobehonestbev.com/
Instagram: https://www.instagram.com/
It’s time!If you’re interested in becoming a world-class coach, I’d love to introduce you to the Empowered AF 5x Coach Certification program by bestselling author, and my friend, Karolina Rzadkowolska. Application are open now; find out all the details HERE
